BEVERLY – A small, intimate entertainment venue on Wallis Street in Beverly will be filled with laughter very soon.
John Tobin, owner of John Tobin Presents, and J. Casey Soward, Executive Director of The Cabot, have been working on the project for some time now and are delighted to finally make the official announcement.
“Joining our teams to make Off Cabot a reality is more than exciting and a true example of collaboration,” said Tobin. “We are so looking forward to doing some great shows and events in our new shared space. “
The Off Cabot Comedy Club is slated to open in late February or early March, with plenty of local comedians on stage.
“John and Ryan Cott, his managing partner, have basically booked almost all of the comedy shows that have taken place at The Cabot in the past few years,” Soward explained. “So we developed a great working relationship and built The Cabot as a comedy destination. ”
During a recent show at The Cabot, Soward recalled that audiences are able to put all their worries aside, for a while, not to think about the ongoing global pandemic and just enjoy the comedy.
“Making everyone laugh in a room is something we need to do a lot more often here in Beverly,” he said. “And you can certainly do it in the theater, but doing it in a club situation… it’s the purest form of comedy there is.”
The venue at 9 Wallis St. was more recently a live entertainment venue operated by Peter and Vicki Van Ness.
“They have done a really good job establishing this space as a club,” said Soward. “But he stayed there without shows for almost two years.”
So Soward called Tobin to get his thoughts on turning the space into a comedy club.
“He immediately said, ‘Yeah, let’s do it,’ without even seeing the space,” Soward said. “[It’s] really the perfect place for that sort of thing. There is no comedy club in this sector of the Côte-Nord. The closest we have is Giggles in Saugus, which I think caters to a different audience than The Cabot.
Not only is exciting news for the City of Beverly, its residents and local businesses, Tobin said the addition of the Off Cabot Comedy Club would also be a boon for local talent.
“Once they hear about it, I think the comedians will be over the moon,” he said. “We need to continue to promote the comedy scene in the Boston area. … The only way to improve is to write, train and be on stage in front of a live audience.
Soward agreed, noting that he was eager to bring back open mic opportunities for those looking for a little time on stage.
“We have to be fertile ground for future comics,” he said. “John has a comedy background that he does in some of his other places. And that might even be something we could bring to this place someday as well.”
Soward said the price for shows at the Off Cabot Comedy Club would be around $ 20 to $ 30.
“Our goal with that is to be able to have it at a price that people can afford to come over more than once a year,” he said. “We want to develop a regular audience for comedy. And so I think keeping those prices within a reasonable range is very important. “
Snacks and refreshments will also be available for those attending the on-site shows.
The first artists to take the stage at the Off Cabot Comedy Club are expected to be announced at the end of the month.
The club’s website will soon be launched at offcabot.org.